Behavioral Beliefs refer to beliefs about whether performing the behavior is acceptable or beneficial.

• A. Beliefs about the acceptability or value of the behavior
• B. Beliefs about internal and external factors that influence the performance
• C. Beliefs about the effectiveness of the health system
• D. Beliefs about social norms

Answer: (A)

Beliefs about whether performing the behavior is acceptable or beneficial influence one's attitude toward doing it. This is the aspect captured by behavioral beliefs: what outcomes you expect from the behavior and how valuable or worthwhile those outcomes seem. If you think a behavior will lead to positive results and you value those results, you’re more likely to feel favorable about performing it and intend to do it. For example, believing that regular exercise will improve energy and mood and valuing those benefits makes adopting exercise more likely. The other ideas describe different types of beliefs—factors that affect whether you can perform the behavior (perceived control), beliefs about the health system itself, or beliefs about what others think you should do (norms)—which are separate from the belief about the behavior’s acceptability or value.